Terminology

The array of actions and manners exhibited by internet users, including website preferences, social media interactions, and online shopping habits.

Web-based services used by businesses to operate and manage their online presence, including website hosting, email marketing platforms, and cloud-based software tools.

Visitors who find your website through unpaid search engine results, as opposed to paid advertisements.

Ensuring all aspects of a business, including resources, processes, and goals, are in harmony to support strategic objectives.